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  Journal of Advertising (ältere Jahrgänge via JSTOR)

Licensed for the period: Vol. 1, Iss. 1 (1972) - Not the most recent 6 years Readme
General information on the online edition:
Publisher:M. E. Sharpe ; JSTOR
search publisher's open access policy in SHERPA/RoMEO
Subject(s):Business and Economics
Keyword(s):Marketing
E-ISSN(s):1557-7805
P-ISSN(s):0091-3367
ZDB-Number:2067343-7
Fulltext online since:Vol. 1, Iss. 1 (1972)
 Not available the most recent -8Y volumes
Homepage(s):https://www.jstor.org/journal/jadve
Type of appearance:retrospectively digitized
Pricetype:subject to fee
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