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Journal of Empirical Generalisations in Marketing Science. EMPGENS
| Journal freely available: | Vol. 1 (1996) - |
General information on the online edition:
| Publisher: | Marketing Science Centre search publisher's open access policy in SHERPA/RoMEO |
| Subject(s): | Business and Economics |
| Keyword(s): | Marketing |
| E-ISSN(s): | 1326-4443 |
| ZDB-Number: | 2029527-3 |
| Fulltext online since: | Vol. 1 (1996) |
| Homepage(s): | https://www.empgens.com/ http://pandora.nla.gov.au/tep/10071 |
| Type of appearance: | Fulltext, online only |
| Pricetype: | free of charge |
| Annotation: | A specialist on-line journal devoted to high quality research that develops empirical generalisations related to marketing, consumer behaviour, and strategy. |