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Marketing : ZFP - Journal of Research and Management (Formerly Zeitschrift für Forschung und Praxis)
General information on the online edition:
| Publisher: | Beck ; Vahlen search publisher's open access policy in SHERPA/RoMEO |
| Subject(s): | Business and Economics |
| Keyword(s): | Marketing |
| P-ISSN(s): | 0344-1369 |
| ZDB-Number: | 2134608-2 |
| Fulltext online since: | Vol. 11, Iss. 1 (1989) |
| Homepage(s): | https://www.beck-elibrary.de/zeitschrift/0344-1369 |
| Type of appearance: | Fulltext, online and print |
| Pricetype: | subject to fee |
| Annotation: | Der Zugriff auf die Volltexte ist nach Eingabe einer Kennung möglich oder als Campuslizenz via IP-Check. |
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