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Marketing Intelligence & Planning
| Licensed for the period: | Emerald eJournals Premier: Vol. 12, Iss. 1 (1994) - | Readme |
| Licensed for the period: | Nationallizenz: Vol. 1 (1983) - Not the most recent 3 years | Readme |
General information on the online edition:
| Publisher: | Emerald (ehemals: MCB University Press) search publisher's open access policy in SHERPA/RoMEO |
| Subject(s): | Business and Economics |
| Keyword(s): | Marketing |
| E-ISSN(s): | 1758-8049 |
| P-ISSN(s): | 0263-4503 |
| ZDB-Number: | 2023533-1 |
| Fulltext online since: | Vol. 1, Iss. 1 (1983) |
| Homepage(s): | https://www.emerald.com/insight/publication/issn/0263-4503 |
| Type of appearance: | Fulltext, online and print |
| Pricetype: | subject to fee |
| Annotation: | Ab 2000 darin aufgegangen: Journal of Marketing Practice: Applied Marketing Science |
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